Who...
Welcome to one of the world's first comprehensive peer-to-peer knowledge
exchange companies,
SuperKnowledgeMart (SKM).
Like any "market," there are two segments to SKM -- one for producers and one
for consumers, both seeking value. Producers come from all walks of life and
want to reach a larger audience with their ideas, visions, plans, and
designs. Consumers come to the site looking for specific, timely
knowledge provided by the producers and made available to them almost
instantly, on demand via the web.
Take, for example, the following notional events which will be possible with
SKM:
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A resort chef in Italy develops a collection of recipes. She produces a digital
video which illustrates the preparations and additionally provides written
instructions, a list of supplies, and links to 3 other specialty chef sites.
Home chefs around the world are able to take advantage of not only the recipes,
but the techniques.
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A veterinarian in California produces a short video detailing a new procedure.
The vet provides extensive instruction and visual cues and offers different
camera angles in several sequences. The head of Veterinary Medicine at his alma
mater picks up the video for enhanced curriculum at the Vet school.
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An audio enthusiast develops a homemade Digital/Audio converter to specific
specifications. He produces a digital video of his exploits and provides
extensive instructions and schematics for his knowledge product. DIY
Audiophiles hear about his idea in chatrooms and through emails -- his
Knowledge Product (KP) is a hit and he successfully markets his concepts
worldwide via SKM.
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An energetic college student (house wife, construction worker, artist, mid
level professional, farmer--you fill in the blank) recognizes SKM as an
economic engine which doesn't require physical inventory, shipping costs,
offices space or any of the other expenses associated with running their own
business. These people negotiate with those who have valuable, focused
knowledge, produce digital videos of these pieces of knowledge, post them on
SKM and divide the proceeds with their partners. Once posted, their level of
effort is measured in minutes per week as they monitor their world wide sales
on SKM.
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An
early retiree living in Kentucky decides that there is a market for lawn
sprinkler systems in her area. Before starting her business, she researches
installation methods and models on SKM, gaining knowledge and experience
available nowhere else.
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Conquest Auto, a
private car refurbishing business in Amarillo, uses SKM to educate its
employees and to stay up to date on the latest specialty techniques being
used and marketed on SKM by individuals around the country. Training
expenses fall 50% by leveraging other people's experience as an educational
tool.
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A math teacher develops an outstanding series of instruction on the quadratic
formula and it's use. The teacher records his work, makes it available on SKM
and reaches an ever expanding market of Home School participants world wide.
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A Pastor records a series of sermons used by her congregation during formal
worship and in "Sunday School" lessons. She makes these available to a world
wide audience, as video, as audio and in the written form. Revenue from the
sales are used by her church to aid in its financial goals.
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At 6:30 AM, high in the Smoky Mountains, a fly fisherman needs specific
information on how to "match the hatch" at his favorite stream. Using his
Pocket PC, wireless broad band connectivity and SKM, he is able to download and
view the exact pattern and tying instructions from a local guide turning a
frustrating outing into a successful one, all while never leaving the stream.
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A famous basket ball coach, who is currently marketing an instructional video,
digitizes the video, breaks it into smaller pieces and markets each section on
SKM, achieving another advertising medium, which, in this case, becomes another
and perhaps bigger revenue generat
The above represent only a very small segment of the market SKM will
offer. For produces, the possibilities are limitless as is the
market. for consumers, the knowledge products offer the very best in
timely, on demand information to make their lives better.
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